PROJECT INFO:
| Client | Lyrica |
| Location | New York, NY |
| Capabilities | Interface Design |
| Awards | Event Design Award, Best Interactive Element (Bronze); Summit Creative Award, Health & Medicine (Bronze); Telly Award, Pharmaceuticals (Bronze); Communicator Award, Interactive Media (Silver) |
PROJECT DESCRIPTION:
The Lyrica interactive tabletop teaches physicians how to correctly diagnose fibromyalgia in their patients. Using a multi-touch interface and physical pressure sensors, visitors attempt to locate "pressure points" on a 3D model of human musculature.
I designed a simple, unbranded interface to accommodate multiple visitors simultaneously. Core elements were repeated to allow access from both sides of the table. Pop-up windows invite visitors to learn more about specific joints and muscles within the animating 3D model.
Bold colors and subtle layers of type and photography helped make this an attention-getting, award-winning educational experience.